Quite often we can get stuck within our own heads when trying to solve a difficult problem. Action is the only way to break through this troublesome barrier. Many of us find ourselves to over think problems without actually taking any productive action. The result is often excoriating little progress or none at all in some cases.
Laying out a clear plan and working your way through it is a simple yet effective way to avoid getting stuck in your own head. By keeping yourself busy and making progress you can prevent stalling and over thinking. You will be amazed by how many more clients and sales you can make by simply taking action right now.
First things first, let’s cover the basics. There are 4 key points you need to consider if you want to start bagging yourself some more clients:
You need become quite good at what you do
You will need to develop a strong online/offline presence
You should come up with some good offers
You want to give clients the most simple ways to say yes
Once you have considered the points above, you should progress through the 5 steps below to start attracting those top quality clients in no time.
1. Search through your current network and previous client list
Try to think up of ideas and ways in which you can help these people. This could be for people you haven’t actually worked with yet, or considering ways in which you could push current projects up to the next level.
Get into direct contact with these people, pushing for brief discussions of the ideas you have been coming up with.
It will be greatly beneficial to approach these potential clients with strong enthusiasm for their current businesses. Try to express your passion for your ideas and explain how you could help improve on their current systems or services.
2. Send out emails
To craft an effective client grabbing email you must consider the challenges your clients are currently facing. Make this a main focus of your emails by offering your solutions for getting round those problems effectively.
Remember, you want to make it as easy as possible for them to say yes. This can be achieved simply by including a link for them to directly to send a request. Alternatively you could include a link for them to set up an appointment with you straight away.
3. Offer something for free
A tried and tested way of getting your name out there is by offering something for free. This gives you the perfect opportunity to showcase your skills to the largest audience possible. Offering something of real value to people for free can grab the attention of numerous potential clients.
Get the most out of this opportunity as you can, include links to further free and paid material/services. Ensure it is as easy as possible for them to stay interested in you.
4. Get your name out there
Use every resource you have available to get your name out there in the best light. Make use of networking, organizations and groups to build a good reputation within various communities.
5. Create an under $100 program
Using low price programs, products or services can be a great way to generate leads. A low cost program will require a small amount of entail work but you can then promote this through social media, emails and newsletters.
This method has been used by many people as a low risk venture to put their skills on the table giving clients a chance to get hooked and want more of what they have to offer.